The Battle Plan Marketing Podcast
Actionable advice to help grow your home services company. The Battle Plan Marketing Podcast is designed for contractors who are looking for effective tips and tactics to grow their business. Podcast topics include contractor marketing strategy, lead generation, web design, search engine optimization, reputation management, referral programs, content marketing, online advertising, social media, financials, sales, employee management, services, and general entrepreneurial interests. Mark Ambrose, host, speaker, and owner of Battle Plan Marketing LLC, has over 30 years experience in sales and marketing and over a decade in digital marketing and search engine optimization. Get more information at our website at https://www.battleplan-marketing.com.
The Battle Plan Marketing Podcast
How to Get Keywords Into Customer Reviews on Google - BPMP #26
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Mark Ambrose
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Season 1
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Episode 26
Google is rolling out a change that now displays customer reviews that include the same or related keywords that the searcher had used.
Combine this with Google’s 1029 rollout of “Place Topics”, which are word bubbles of the most frequently used words from your customer reviews.
These new changes reveal that getting customers to use keywords when they write their Google Reviews is something your company should be doing.
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