Today we’re going to talk about a recent experience I had with the owner of a home service company.
I recently needed some work done on my house and spoke with a few contractors about it, got some quotes, and offered to trade some consulting or marketing services as a trade to them.
One company owner told me, “We don’t need any marketing.” I laughed and didn’t hire them for other reasons but then I decided to use his company as a case study for this podcast episode.
Because there are lots of business owners say they don’t need any marketing.
So I thought this might serve as a good lesson for those of you who might think the same as this guy did.
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